Can a Brand Make Changes After Confirming a Campaign?
Once the campaign brief and concept are finalized and shared, the likelihood of further changes decreases significantly. This is because the brief and concept act as foundational elements that guide the entire campaign's direction.
While minor adjustments may still occur, substantial changes are generally rare at this stage. Finalizing these elements ensures that all parties are aligned, helping to maintain the integrity and focus of the campaign.
For brands and creators alike, having a clear brief and concept is crucial for a successful collaboration. By establishing a solid foundation, you can minimize disruptions and enhance the overall effectiveness of the campaign.
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